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SUPER BOWL

Alix Earle’s “Matrix” Super Bowl Look Misses the Mark But Her Ad Doesn’t!

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Echo Lawrence - February 10, 2025

Alix Earle showed up to the Super Bowl ready to make a fashion statement… unfortunately, her Matrix inspired outfit had fans wishing she’d taken the blue pill instead.

The influencer hit the game day box, where she spent time snacking on oysters and casually watching her own Super Bowl ad on an iPhone, because why watch football when you can watch yourself?

The influencer starred in a big ad for Poppi the brand that claims to be a "better soda" which is pretty much just a marketing hook, but the people love these bright colored cans, and Poppi loves Alix Earle!

While Alix was clearly living her best life, fans were not feeling the outfit. The sleek black look was giving "cyber warrior meets poorly tailored business casual", and according to the internet, it looked ill-fitting and not exactly sporty for the occasion.

One fan commented, “Why does she look like she’s about to hack the mainframe instead of watch football?” Another added, “Girl, this is the Super Bowl, not a low budget action movie.”

It looks like Alix also poked fun at her outfit in a new TikTok, saying she was dressed like she's filming for the Matrix. At least she's self aware!






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