Ilona Maher for Sports Illustrated Swim!

Ilona Maher is the viral Rugby star from Vermont who catered to the women out there by playing up the whole body positivity thing.

In an era where 90 percent of people are fatties, they gravitate to people who tell them it's ok for a fatty to wear a skimpy bikini because we're all built differently.

It's arguably low hanging fruit, the equivalent of an OF model showing her tits, but in a totally different way, because the body positivity crowd need to posture their clickbait as empowering.

The whole thing is arguably retarded, but it's the internet we live in, one mainstream social media feed for mindless drones.

In going viral, opportunists Sports Illustrated grabbed their chance to work with her and the muscular Olympic Rugby player took them on, because ultimately, all she ever wanted was to be an SI Swim model guys thought were hot, instead of the Rugby player guys thought was a lesbian.

Check out her bikini video.