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Tex Hollywood - August 6, 2025
The big story in NFL broadcasting babes is that TikTok star Katie Feeney, who has millions of followers on the social media platforms, signed with ESPN as their new on-air talent.
The legacy media brands are constantly competing for eyeballs from the social network creators, so it's only natural to pay one to join their machine, since the social network creators seek legitimacy as well.
Feeney is 22 years old, has 14 million followers and clearly is the new blood ESPN is banking on. The goal is to drive growth and innovation across their digital footprint.
People are calling her the next Erin Andrews.
We see it as a reminder that anything can happen when the internet public crowdsource the people they like through likes and views.
This is far more impressive than launching an OF, but then again, that could be part of the strategy.
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