ADVERTISEMENT
NFL
Tex Hollywood - August 3, 2026
Kristin Cavallari is the bikini businesswoman.
She turned Reality TV into a multi-million dollar direct to consumer internet brand!
The WAG game used to be simple: marry the athlete, sit court side, rock the designer handbag, and enjoy the luxury lifestyle that came with the last name.
But Kristin Cavallari flipped the entire script.
The former reality TV queen, once famous as the blonde bombshell of Laguna Beach and The Hills, went from teenage drama royalty to mogul and made a few WAG stops along the way.
Her WAG-to-millions transformation happened during her marriage to Jay Cutler, but it wasn't until their divorce that we learned how much of a fortune she actually made with her brand, because he wanted his piece, despite being a rich NFL player.
She may make more than NFL money selling her WARES. Girl bossing doesn't need to be an annoying instagram catch phrase, when it's done right, in bikinis.
Now she is divorced and rocking a bikini to promote her lifestyle empire, Cavallari is reminding everyone that the biggest flex isn't just looking good by the pool... it's owning the pool, the brand, and the bank account.
The modern WAG has evolved, throw in reality TV fame, and you're basically a Kardashian without being as offensive as the Kardashians.
Session expired
Please log in again. The login page will open in a new window. After logging in you can close it and return to this page.