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Tex Hollywood - September 29, 2026
Being Livvy Dunne has to be exhausting.
Not the gymnastics part. That's over.
We're talking about the influencer portion of the Livvy Dunne Industrial Complex, which appears to involve approximately 14 hours a day of taking selfies, wearing athletic clothes, looking fantastic, and occasionally remembering to hold a product.
In her latest bit of extremely strenuous labor, Livvy posted a selfie while promoting Accelerator Active Energy, the energy drink for people who apparently need an energy drink after looking at Livvy Dunne's Instagram.
And honestly, we respect the hustle.
Accelerator has been working with Dunne on its "This Can. So You Can." campaign, with the former LSU gymnast also being an investor in the company.
That's an important distinction.
This isn't just some random influencer being handed a can and told, "Stand over there and pretend you enjoy this."
Livvy is apparently actually involved with the brand.
Which means we're now at the point where the old-school men's-magazine business model has evolved into something much more sophisticated.
Back in the day, a men's site would have a hot woman holding a beer.
Now we have a former NCAA gymnast holding an energy drink while taking a selfie for millions of followers.
Progress, or is it? Energy drinks lack the fun of alochol, the liquid courage we all leaned into, and possibly has ingredients that shrink or testicles.
She's already mastered the ancient influencer formula, you know the one they found drawn on caves by aliens....
Take selfie.
Look HOT.
Hold product.
Don't look like you're trying too hard while trying really hard.
Look like it is authentic, while it's clearly a corny ad.
Collect check.
Repeat until retirement.
Meanwhile, here we are, sitting at a computer in sweatpants deciding what can to crack open for dinner. We don't even FROZEN FOOD or meal prep around here. Just cans. We have different career trajectories and it is not our fault, online publishing has taken a nose dive.
While Livvy gets paid, some of us will be here doing the really difficult work of staring at the picture for several minutes and pretending it's "research."
Journalism isn't dead. It's just extremely thirsty.


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