Tex Hollywood - November 9, 2022
Olivia Dunne is the LSU Gymnast who makes more money than any college Gymnast has ever made, thanks to the rules changing allowing college athletes to monetize.
I would argue that Olivia Dunne's college career isn't the reason that she has as many social media followers as she has, allowing her to monetize the way she does. That is just bonus, you know, the marketable skill she can incorporate into her TikTok dances.
That's not to say she's not a talented or accomplished Gymnast, I don't see any Olympic Golds but she can probably still land her flips.
It's to say that the brands and the audience are more into her because she's hot and flexible and not because she competes.
She is represented by a massive sports agency, so you know they secure fat deals for her, so she doesn't have to sell the exclusive content yet.
She told the New York times that she makes "Seven Figures" and added "That is something I'm proud of. Espeicaly since I 'm a woman in college sports. There are no professional leagues for most women's sports after college."
She's got a point, the sexualization of the female athlete is what typically makes the more fringe athletes monetize after they are done college.
The amazing thing is that Olivia Dunne is sticking to college, which is part of her monetization strategy, but if I was making 7 figures a year, I'd be retiring after a couple of years. I mean, how much do you really need?!
This is some of the recent content the TikTok star and college athlete produced for you to see hard it is to make 7 figures in this era.
I get this is the content people consume, but there's no story, no beginning, middle or end, no purpose, no takeaway, no value, just a lip sync to a song in a skimpy top. That's it, just that simple if you're cute.
She hates Alabama for some school rivalry clickbait....
Does she look good Mr Armstrong?
The LSU student of the month, must be the glasses!