Paige Paul Takes Dairy Boy to the US Open

Once known as Paige Lorenze, Paige has evolved into Paige Paul, wife of American tennis star Tommy Paul and CEO of the increasingly unavoidable Dairy Boy lifestyle brand.

Paige Lorenze has transitioned into Paige Paul after marrying her Tennis star husband this summer.

She has had a Trad Wife inspired country collection called Dairy Boy that has been successful.

Well, Tennis, a classy sport, needed that Trad Wife Uniform and thanks to Paige Paul's integration in the WTA, it has officially arrived at the US Open.

The newly minted Mrs. Tommy Paul brought her Dairy Boy empire to New York with a new collection, proving once again that the modern tennis WAG doesn't simply attend a Grand Slam she monetizes it and not just by marrying the athlete, but through merchandising.

And now she's bringing the brand to the family's stadium on their home turf.

Why watch your husband play tennis when you can turn the entire experience into a self involved marketing campaign!

Dairy Boy has basically become the uniform for women who want their lives to look like a Ralph Lauren ad but with an iPhone tripod and a discount code

Tommy Paul is at the US Open trying to win a tennis tournament.

Paige Paul is trying to win the internet.